{"id":193,"date":"2013-11-21T19:51:26","date_gmt":"2013-11-21T19:51:26","guid":{"rendered":"http:\/\/www.trich.me\/blog\/?p=193"},"modified":"2014-06-18T15:15:10","modified_gmt":"2014-06-18T15:15:10","slug":"facebook-pages-ratings","status":"publish","type":"post","link":"http:\/\/www.trich.me\/blog\/facebook-pages-ratings\/","title":{"rendered":"Facebook Pages Ratings complete with New 5 Stars"},"content":{"rendered":"<p>Has anyone noticed the new stars by the names of Facebook Pages? Facebook is apparently testing the ability of displaying star ratings on Pages on the desktop version of its site. The new Facebook pages ratings are\u00a0star ratings,\u00a0out of a possible five. I have the Star ratings on all the <a href=\"https:\/\/www.facebook.com\/DevMountain\">Pages I run<\/a>, but Facebook is only allowing\u00a0a small subsection of users to view the stars.<\/p>\n<p>Even though this looks new, apparently using a star system for place and page ratings isn\u2019t entirely new. Facebook has been collecting star ratings from users on the desktop and via local search for quite a while now, and also seeking star ratings on content and apps via Timeline. What is new is literally just the displaying of the rating itself, in a prominent place on a business or place Page.<\/p>\n<p>If the Facebook pages ratings move from the testing phase to a complete Facebook adoption\u00a0I see this causing a couple of weird changes. First, it gives users a degree of opinionated information surrounding places and content that is more than just a simple like or do not like. It will be comparable to the social ranking of the number of Likes something has and how that number indicates how present it is in the public eye. But now if Facebook rolls out the 5-star ranking to everyone, Likes will now communicate how each user feels about their Like.<\/p>\n<p><a href=\"http:\/\/www.trich.me\/blog\/wp-content\/uploads\/2013\/11\/Screen-Shot-2013-11-21-at-12.52.07-PM.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-195 size-full\" src=\"http:\/\/www.trich.me\/blog\/wp-content\/uploads\/2013\/11\/Screen-Shot-2013-11-21-at-12.52.07-PM.png\" alt=\"Facebook pages ratings with 5 stars\" width=\"870\" height=\"276\" srcset=\"http:\/\/www.trich.me\/blog\/wp-content\/uploads\/2013\/11\/Screen-Shot-2013-11-21-at-12.52.07-PM.png 870w, http:\/\/www.trich.me\/blog\/wp-content\/uploads\/2013\/11\/Screen-Shot-2013-11-21-at-12.52.07-PM-300x95.png 300w, http:\/\/www.trich.me\/blog\/wp-content\/uploads\/2013\/11\/Screen-Shot-2013-11-21-at-12.52.07-PM-500x158.png 500w\" sizes=\"auto, (max-width: 870px) 100vw, 870px\" \/><\/a><\/p>\n<p>I personally hope that for businesses the displaying of this rating will be optional. Who would want to display a rating of 2 out of 5 stars? No one. If Facebook is making a play to compete with the <a href=\"http:\/\/www.yelp.com\/\">Yelps<\/a>, <a href=\"https:\/\/foursquare.com\/\">Foursquares<\/a> and <a href=\"http:\/\/www.tripadvisor.com\/\">TripAdvisors<\/a> of the world then it would only make sense that the 5-star ranking has to be required by default. Some businesses would be very pissed about that. Mainly because business couldnt just maintain a presense on FB by throwing up memes and random pictures every so often. If the 5-stars roll out, and are mandatory for businesses, that means businesses have to place alot more emphasis on customer service on their pages. Likes are easy, after all, but getting users to fill up the new Facebook pages ratings&#8217; star bar will require a lot more effort and interaction.<\/p>\n<p>Apparently Facebook said &#8220;We\u2019re extending star ratings on Facebook from mobile to desktop \u2013 to make it easier for people to discover great businesses around them. This is beneficial for both businesses and consumers. Star ratings encourage more people to rate a business, making it eligible to appear in News Feed and help others discover a business they didn\u2019t know about previously. For businesses themselves, this also leads to greater brand awareness.<\/p>\n<p>As you may recall, star ratings launched in early 2012 with the introduction of Nearby on mobile. Now we\u2019re bringing the visibility of star ratings to a more prominent spot at the top of Pages\u2019 timeline on desktop and to the preview in News Feed.&#8221;<\/p>\n<p>That is the vaguest answer of all time. Basically she said they are going to do it. But I want answers like, who is actually rating the pages? How do I change the pages rating and can I hide it? Why wont they answer questions like these?<\/p>\n<p>Well from what I&#8217;ve found it looks like\u00a0Facebook users can give bad star ratings, not based on the actual business but rather based on the Facebook content of the posts. So for example, if you are a page who has ads and promoted posts I would lay off the spammy looking ads. If Facebook users don&#8217;t like your ad or see it alot, it is more than likely that they will give you a 1 star rating. Then BAM, just like that, your rating will go down.<\/p>\n<p>I guess only time will tell but I don&#8217;t think the rating will be here to stay. Too many pages are already complaining about them.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Has anyone noticed the new stars by the names of Facebook Pages? Facebook is apparently testing the ability of displaying star ratings on Pages on the desktop version of its site. The new Facebook pages ratings are\u00a0star ratings,\u00a0out of a &hellip; <a href=\"http:\/\/www.trich.me\/blog\/facebook-pages-ratings\/\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10,9],"tags":[],"class_list":["post-193","post","type-post","status-publish","format-standard","hentry","category-facebook","category-tech"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook Pages Ratings complete with New 5 Stars - trich.me<\/title>\n<meta name=\"description\" content=\"Facebook pages ratings are star ratings, out of a possible five. I have the Star ratings on all the Pages I run, but Facebook is only allowing a small su...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/www.trich.me\/blog\/facebook-pages-ratings\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Pages Ratings complete with New 5 Stars - trich.me\" \/>\n<meta property=\"og:description\" content=\"Facebook pages ratings are star ratings, out of a possible five. 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